AIMING TO FIX TOXIC CULTURE OF YOUTH SPORTS, FORMER MLB PLAYER TRAVIS SNIDER’S 3A ATHLETICS LAUNCHES NEW MONTHLY MEMBERSHIP PLAN
– Exclusive Emotional Support Resources and Content Designed for Youth Sports Parents, Coaches and Athletes –
May 8, 2025, Seattle – With the spring youth sports season fully underway, 3A Athletics – a new company founded by former MLB player Travis Snider and committed to fixing the toxic culture of youth sports – is launching a premium membership plan at www.3athletics.com featuring exclusive emotional support resources and content designed to help parents, coaches and athletes navigate the complex world of youth sports and the emotions it triggers.
As his 16-year professional baseball career (including eight years in MLB with the Toronto Blue Jays, Pittsburgh Pirates and Baltimore Orioles between 2008-2015) came to a conclusion, Snider realized his entire identity and self-worth were directly correlated with his successes and failures on the field. A therapeutic journey led him to being diagnosed with complex post-traumatic stress disorder (CPTSD), and to the conclusion that his anxiety began with his experiences in youth sports, when he was arguably the best baseball player in the state of Washington beginning at age 11. As a father of three young children beginning their own youth sports journeys, he committed himself to ensuring that the next generation of athletes has a healthier experience playing youth sports than he did, starting by reimagining parenting, coaching, and supporting children throughout their athletic journey.
Snider partnered with Seth Taylor – author of multiple books geared towards youth sports parents, coaches and athletes – to create 3A Athletics, which conducts workshops and seminars for youth sports organizations in addition to its library of guidebooks and other written materials.
As part of the membership plan, subscribers can access a series of video workshops conducted by Snider and Taylor on topics such as “Performance Anxiety,” “Referees and Umpires” and “The Car Ride Home,” as well as access digital versions of all of 3A’s books and other written materials, including a new book launching this month titled “The Playbook They Never Gave You: The 10 Principles of Youth Baseball.” For a limited time, the $9.95 monthly membership fee is discounted to $4.95.
“As parents, we are all trying to provide the best life possible for our children. But as sports parents, it’s especially important to open ourselves up to the things we can’t see, and be aware of the impact our past experiences, words and actions can have on our kids,” said Snider. “At 3A Athletics, our goal isn’t perfection in parenting; it’s awareness. I want to ensure that the next generation of athletes has a healthier experience playing youth sports, by reimagining parenting, coaching, and supporting our children throughout their athletic journey. Together, we can develop a resilient sense of identity and self-worth in our children, helping them reach their true potential both on and off the field.”
Media Contact: Jeff Heckelman (631-312-7327; jeff@jeffheckelman.com)